Vodafone extends McLaren partnership to end of 2013

[~IronMan~]

Thu, Oct 21 12:57 PM

Enlarge Photo A pedestrian passes a Vodafone store on Oxford Street in central London, November 10, 2009.... Vodafone have extended their title sponsorship of the McLaren Formula One team to the end of 2013, both parties announced on Thursday.

"The Vodafone McLaren Mercedes title partnership has been hugely successful, in both sporting and marketing terms, and the extension is testimony to Formula One's enduring global marketing appeal," said McLaren in a statement at the South Korean Grand Prix.

Vodafone teamed up with McLaren in 2007 and the team have won 21 races since then, including a world championship with Lewis Hamilton in 2008.

The team's current all-British line-up is Hamilton and reigning champion Jenson Button.

No financial details were given for the renewed deal.





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