Tweet
After tackling almost every social and even political issues in his distinctive satirical style, comedian-actor Jaspal Bhatti has laughed his way into becoming the “Brand Icon” for the impending Punjab State Assembly polls.
After much-consideration, the Election Commission of India (ECI) has finally approved his name as the ‘Brand Icon’ for the summary revision of electoral rolls and the forthcoming elections to the Punjab State Legislative Assembly, due to be held in February next, with the aim to score a high on votes.
The Pioneer was the first to disclose that Bhatti’s name was doing the rounds for the top post, along with Indian spinning star Harbhajan Singh, and legendary singer Gurdas Mann.
Having the perfect regional appeal, clean image, non-political affiliations and everything that the Commission was looking for, Bhatti is already at work to help the election authorities to push up the turnout for the Punjab assembly polls. He has already filmed a couple of short films.
Welcoming his selection, state Chief Electoral Officer (CEO) Kusumjit Sidhu stated that Jaspal Bhatti is a “national figure” from Chandigarh, who has done excellent work in the field of humour and satire. Exposing rampant corruption and dissecting social evils have been central to Bhatti’s humour, she added.
As a brand icon, Bhatti will be seen in all the advertisements of the ECI in the print and the visual media also till the conclusion the assembly elections.
Upbeat, Bhatti felt lucky to be a ‘choosen one’. “I have got a good chance to tell people about their importance in participating in the democratic system, exercising their franchise. We have already been doing these things, in some or the other way during elections. But this time, they have invited us to do the same thing officially to create awareness among the voters,” he said.
“We will be disseminating the message through short-films, TV spots where I will be acting as a model. It will have a message with a lightweight humour. But our basic purpose will be to give a plain message, and that too honestly,” he added.
Assuring that the advertisements, films etc will have “typical” Bhatti satire, he called upon the voters, especially the young voters, to participate in the voting process. “We keep on criticising the system, but I will ask them to participate in it, and come out to vote. If they don’t, they will degrade their own level of criticism,” he added.
After much-consideration, the Election Commission of India (ECI) has finally approved his name as the ‘Brand Icon’ for the summary revision of electoral rolls and the forthcoming elections to the Punjab State Legislative Assembly, due to be held in February next, with the aim to score a high on votes.
The Pioneer was the first to disclose that Bhatti’s name was doing the rounds for the top post, along with Indian spinning star Harbhajan Singh, and legendary singer Gurdas Mann.
Having the perfect regional appeal, clean image, non-political affiliations and everything that the Commission was looking for, Bhatti is already at work to help the election authorities to push up the turnout for the Punjab assembly polls. He has already filmed a couple of short films.
Welcoming his selection, state Chief Electoral Officer (CEO) Kusumjit Sidhu stated that Jaspal Bhatti is a “national figure” from Chandigarh, who has done excellent work in the field of humour and satire. Exposing rampant corruption and dissecting social evils have been central to Bhatti’s humour, she added.
As a brand icon, Bhatti will be seen in all the advertisements of the ECI in the print and the visual media also till the conclusion the assembly elections.
Upbeat, Bhatti felt lucky to be a ‘choosen one’. “I have got a good chance to tell people about their importance in participating in the democratic system, exercising their franchise. We have already been doing these things, in some or the other way during elections. But this time, they have invited us to do the same thing officially to create awareness among the voters,” he said.
“We will be disseminating the message through short-films, TV spots where I will be acting as a model. It will have a message with a lightweight humour. But our basic purpose will be to give a plain message, and that too honestly,” he added.
Assuring that the advertisements, films etc will have “typical” Bhatti satire, he called upon the voters, especially the young voters, to participate in the voting process. “We keep on criticising the system, but I will ask them to participate in it, and come out to vote. If they don’t, they will degrade their own level of criticism,” he added.
